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Blackbird secures albert approval

"Blackbird is leading the way when it comes to innovating and developing sustainable media technology," said albert

Cloud-native video editing platform Blackbird has been approved by albert as a supplier for sustainable editing and publishing.

The company has been focusing on its sustainability credentials, releasing a study last year that found its platform generates up to 91 per cent less carbon than cloud-based and traditional on premise video editing workflows.

Will Bourns, albert sustainability analyst, said: ‘‘We are delighted to welcome Blackbird to albert’s sustainable supplier list. Their unique cloud native video editing technology enables organisations to reduce carbon emissions compared to on premise and cloud based workflows.

“Blackbird is leading the way when it comes to innovating and developing sustainable media technology, they are a real asset to the industry’s reduction strategies and we look forward to supporting them on this key issue.”