New at IBC this year is Globecast Managed Cloud Network (Globecast MCN). This is a response to pressures across the sports broadcasting market to be able to deliver specific/different feeds, cost-effectively, that affiliates can select, rather than having to deliver all feeds to all affiliates.
Globecast MCN allows multiple feeds to be distributed globally via the Cloud. It means affiliates can air content specific to them without the additional cost of more fibre- or satellite-delivered content. As competitions move from location to location, Globecast MCN also provides a very simple way to deliver content without the need for onsite transmission logistics, with processing and management complexity handled in the Cloud.
Globecast supplies an end-to-end solution, including signal monitoring via dedicated 24×7 MCRs, content security and transport layers. This can include the management of affiliates via a Globecast-provided 24/7 helpdesk. Meanwhile, Globecast Cloud routing allows affiliates to request only the feed(s) they need to save bandwidth costs.
Globecast MCN sits alongside Globecast BN, the company’s fibre backbone solution, and GlobecastXN, its public internet suite of services.