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Tedial unveils new media integration platform

Platform enables users to define integrations autonomously - without vendor participation - and create workflows in a flexible and agile manner

Tedial is launching smartWork, a new media integration platform that aims to simplify complex business processes.

The platform enables users to define integrations autonomously – without vendor participation – and create workflows in a flexible and agile manner, said the company.

Aligned with Movielabs’ 2030 Vision for Media Creation, the platform removes time-consuming and complex configurations via a common User Interface that Tedial said guarantees an optimal user experience and easy access to all applications, external systems (including any legacy MAM), and features self-validation.

smartWork’s approach is built on a common interface and data model, meaning applications and systems are integrated within the platform as opposed to the platform integrated into the applications.

Julian Fernandez-Campon, Tedial CTO said, “smartWork is the result of more than 20 years of experience designing and implementing workflows and integrations for the M&E industry. Its no-code architecture will revolutionise productivity for non-technical users, and because it follows Infrastructure as a Code (IaaC) it can be deployed on-premises, on any cloud or in a hybrid architecture for incredible flexibility.”

The platform integrates core Tedial modules such as the Company’s AST Augmented Storage Management and the new BPM. It can be integrated with both Tedial’s EVO MAM as well as third-party MAM solutions.

Tedial will showcase smartWork at NAB Show.