JW Player has announced the launch of Live Channels, a new enhanced live streaming solution that enables digital media companies to broadcast live without delays.
According to the company, Live Channels offers a simple workflow to reach and monetise audiences with content across all devices and platforms, including web, mobile, OTT apps, and social.
“We’ve seen a 400 per cent increase in live streaming across the JW Player network over the last month as audiences seek timely news as well as content like fitness classes and religious services.” said Jeroen Wijering, co-founder and chief product officer at JW Player.
“But it’s more than just a temporary spike. We see significant growth in average viewing sessions and return visits for sites that stream live content, especially with news and sports, so we have built a solution to make it easy for media companies to effectively and easily add engaging live broadcasts to their sites”.
Live channels enables an event to start live streaming directly from the encoder in under 30 seconds with replays available in under a minute according to JW Player.
It also allows viewers who arrive late can catch up in real time, and includes intuitive dashboards and APIs (Application Programming Interfaces) providing flexible workflows to monitor and adjust the status of the stream.