Grup Mediapro has been appointed as the host broadcaster for this summer’s European Games, taking place in Krakow, Poland.
The company says it plans to deploy more than 750 broadcast professionals, a minimum of 15 HD Outside Broadcast units and a “multitude” of state-of-the-art cameras (Omnicam, Pole Cams, among others) to ensure signal coverage for all the 29 sporting disciplines featuring at the event.
Mediapro will also be in charge of setting up, fitting out and managing the International Broadcast Center (IBC) at the Games, which take place from 21st June to 2nd July.
The European Games will see athletes from 48 countries participate in 29 different sports disciplines including athletics, cycling, paddle, tennis, synchronised swimming, and ski jumping.
“The signing of the agreement with Grup Mediapro is another milestone in the organisation of the III European Games,” said Marcin Nowak, president of the organising committee of the 2023 European Games.
“Cooperation with a world leader in the audiovisual sector, with an established position in the world of sports, is an honour for us,” Nowak added. “We are now sure that the summer games will reach all sports fans around the world. While supporting their favorite athletes in front of the TV, they will feel almost like fans gathered in the sports arenas.”
Óscar López, commercial and marketing director at Mediapro Broadcast and Media Services at Grup Mediapro, added: “We are delighted to become the host broadcasters of the 2023 European Games, together with our partner Festival Group. We are honoured to be chosen to broadcast these Games to Europe and the rest of the world. Our experience in multi-sport event production will be made available to the European Olympic Committees, to deliver the best European Games to date”.
