French broadcaster TF1 is using Vizrt XR (extended reality) to help analyse matches during this summer’s Euro 2020.
Vizrt XR Playbook enables the broadcaster to use virtual, augmented, mixed, and extended reality graphics and video wall control as part of its post-match analysis.
TF1 is using the technology to fully render virtual stadiums and immerse viewers in critical game action where analysts control the replay, viewpoint, and other graphics features.
Daniel Nergard, president of Vizrt, said, “To compete in the modern media marketplace, you must engage your audience with spectacular visuals. By any measurement, Vizrt XR liberates TF1’s analysts and commentators to unleash their boundless creativity and insight into the game with speed, efficiency, and high quality.
“Their immersive and compelling extended reality shows delight fans and viewers alike signaling a new era of storytelling for sports.”