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Bundesliga offers broadcast rights holders IP-based live streaming

The DFL said it is enabling IP-based live streaming in order to meet the rising demand for OTT content.

The German Football League (DFL) is providing its international rights-holding broadcasters with IP-based live streaming through its partnership with Amazon Web Services.

Live programming is available to rights holders as Cloud-based streams.

The DFL said it is enabling IP-based live streaming in order to meet the rising demand for OTT content. AWS Elemental MediaLive provides the DFL with flexible capacity for encoding, independent of resolution or codec requirements.

“The fully managed service hence enables the DFL to implement encoding without having to invest in new hardware to do so, avoiding lengthy integration and upgrade cycles,” it added.

The DFL is creating international media products for all aspects of the Bundesliga matches before feeding the corresponding video signals into AWS for automatic processing and encoding using a variety of AWS Media Services.

“From that point, Cologne Broadcasting Centre (CBC) will use LOGIC’s ‘PORTAL’ to simultaneously control and monitor the event-based live streams. Up to 13 channels will be launched each match day, which will be controlled by the operators at CBC.

“To supply AWS Elemental MediaLive the needed inputs, DFL will use AWS Elemental MediaConnect to transport high-bandwidth mezzanine video streams securely through encryption, providing DFL with the flexibility to perform tasks that are common but not necessarily easy.

On the output side, DFL said it is using AWS Elemental MediaPackage as an origination service to generate all the proper types of Adaptive Bit Rate (ABR) outputs to suit the full range of media partners’ and their viewers’ end-user devices, such as smartphones, computers and large screen smart TVs, without needing to increase the encoding workload.