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Q&A: Liren Zhu, CTO, Osee Technology

Has IBC come at a good time for the electronic media industry? Why?

It definitely comes at the right time after 4K technology has been a buzzword over the past couple of years. The issue now is how 4K technology can be better integrated into the workflows of broadcasters. One thing for sure is that the increasing maturity of 4K display technology renders the new technique of displaying HD signals on a multi viewer with higher resolution. 4K display screens offer four times more clarity than that on a HD screen. 4K displays can therefore exceed the standards of quality over HD displays and thus deliver a higher quality for video wall monitoring systems. OSEE brings its solution, SV-4K to IBC2015, where delegates will witness how good the signal quality can be on a 55-inch 4K monitor with 10 windows (signals) from the multi viewer, Aurora 1600.

What do you think are the key developments in your market sector at the current time?

Technically speaking, the key development in the market sector OSEE has been dedicated to over decades is the evolution of display technology from 4K displays to OLED as well as small dotted LED display. How these new technologies are applied will be one of the biggest market drivers for OSEE as we continue our focus on producing quality products integrated with the latest technology.

Why should delegates visit your stand at IBC?

There won’t be any better occasion than IBC2015 for delegates to go in-depth to learn about OSEE’s product lines should they be looking for a total solution provider for display systems. As a provider for both multiviewers and display products of monitors of all sizes and into all applications, OSEE has become a very reliable partner to best serve display system customers.

There will be two highlights at OSEE booth for IBC this year: the bundle solution of SV-4K which offers superb picture quality with high flexibility in layouts at a very affordable price range; and second is our lineup of LCD monitors from colour grading to delicated field monitor. Regardless of the size of monitors, all of them are equipped with 3D LUT calibration.