Independent media services provider and post house TVT will provide BBC World News VoD content to Hulu Japan, which currently offers users more than 13,000 assets available on more than 90 million devices.
TVT has assisted in the delivery of regional Japanese content for 21 years, and is responsible for subtitling and dubbing documentary and current affairs programmes as well as providing a closed caption service for hard of hearing viewers. TVT also runs a daily, real time news translation service for the channel, operating 18 hours a day with teams based in both London and Tokyo.
TVT will be starting its work as VoD provider for Hulu Japan with the fast turnaround of local content. The company will be responsible for re-packaging and translating content and captioning into both English and Japanese, as well as managing all the related metadata for some of BBC World News’ popular programme strands including Hardtalk, The Travel Show, Click, and Our World.
“Our experience of working within Japan and with the BBC is what truly makes this a great fit. VoD providers such as Hulu expect high quality and consistent content which conforms to their strict criteria for video encoding and metadata and our knowledge of the market and the requirements of VoD platforms means we are able to deliver exactly that,” said Kim Thesiger of TVT. “We also pride ourselves on our tailored, bespoke approach to media management – it is something we really excel at. The new agreement with BBC World News complements the work we already do with them. We look forward to kick-starting our work for Hulu Japan, and helping to deliver great, local content.”
Hulu joins a host of other VoD platforms that TVT deliver content to including Netflix, Comcast, UPC, Mediaset, Multichoice and Canal and which covers providers in the US, western and eastern Europe, the Middle East and now Asia.
