Sky customers will be able to access BT Sport through their Sky subscription after the two companies agreed a deal to cross supply their channels.
BT Sport will be available to Sky customers as part of a Sky bundle or on a standalone basis across all platforms including Sky Go and Now TV.
Sky will make its Now TV streaming service available on the BT TV set-top-box, broadening the reach of Sky’s entertainment channel brands to all major pay-TV services in the UK for the first time.
However, customers won’t be able to sign up for the new services until early 2019.
Jeremy Darroch, Group CEO, Sky, said, “This is great news for Sky customers who will be able to access all matches on Sky and BT channels from the Premier League, UEFA Champions League and Europa League directly with a single Sky TV subscription and with the great customer service that we provide.
“UK consumers will have even more ways to watch great Sky entertainment content with our leading portfolio of channels – Sky Atlantic, Sky One and Sky Living – available on all major Pay-TV platforms for the first time.”
“This is all part of our stated strategy to enhance our customer offering, to broaden our appeal and to open up new revenue streams for our business,” said Darroch.