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Riedel invests in visitor counting specialist EvoCount

Both companies will remain autonomous

German technology company Riedel has acquired shares in real-time visitor counting specialist EvoCount.

The partnership is intended to strengthen Riedel’s event technology, cost management and logistics expertise, while complementing its rental business.

Customers are expected to benefit from a 360-degree visitor management solution, with Riedel distributing the easy-to-install EvoCount solutions through its rental organisation.

Both companies will remain autonomous and continue to offer their products independently to their respective markets.

Riedel’s head of sales in Germany, Marco Kraft, said: “Guest management has become a core element of every major event. With the services of our new partner, EvoCount, we have again expanded our range of digital event solutions and optimised our ability to align all processes and services comprehensively in the event sector. Riedel continues to invest in the future and is working to develop even more synergies for our customers worldwide.”

EvoCount co-founder Tim Mertel-Blinn added: “Riedel stands for innovation, vision and growth. This collaboration provides us with an excellent basis for further expansion in the global events market.”