The UK’s media regulator Ofcom has issued a call for evidence on how the TV distribution landscape could develop over the next decade and beyond.
While the organisation says large numbers of viewers still watch via traditional means, it adds that the way in which TV audiences watch content has changed radically with the the large libraries of content offered by streaming services creating a much more fragmented viewing experience.
The changing market raises what Ofcom describes as important questions for policymakers about the longer-term impact that internet TV distribution will have on the services and platforms that viewers currently rely on.
It is also important to understand how broadband networks will need to evolve to meet the increasing demand and support resilient delivery of TV over the internet into the future, added Ofcom.
The UK government has asked Ofcom to undertake an early review of market changes that may affect the future of content distribution on Digital Terrestrial TV and other distribution platforms.
To inform the review, Ofcom is inviting views on a range of factors which might affect the future TV distribution landscape, including the thoughts of audience groups, content providers, network and infrastructure providers, device manufacturers, and TV platforms.
The closing date for responses is 12th December 2023, and Ofcom said it expects to submit an early review of market findings to the government in spring 2024.
More details about how to submit evidence are available here.