The Digital Production Partnership’s annual prediction report says 2019 will mark the start of a battle over the creation of standards.
The DPP 2019 Predictions also suggests the industry will see “numerous new and surprising collaborations” as partnership becomes a key success factor for companies in the media industry.
The report, now in its third year, also predicts:
- A focus on customer experience will inform everything companies do
- A key element to this focus will be the growth in direct to consumer relationships
- Anxiety around the cloud will finally end, and it will just become a tool
The report, which is only available to DPP members, aims to build a picture over time of the major themes that have dominated and shaped the media industry.