Discovery signs Česká Olympic deal - TVBEurope

Discovery signs Česká Olympic deal

Discovery Communications has penned a deal with Czech broadcaster Ceska Televize to deliver the 2018 and 2020 Olympic Games to its sports channel.The coverage will be
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Discovery Communications has penned a deal with Czech broadcaster Česká Televize to deliver the 2018 and 2020 Olympic Games to its sports channel.

The coverage will be available to Czech viewers via Eurosport and CT Sport.

Kasia Kieli, president of Discovery Networks for Central and Eastern Europe, the Middle East and Africa, said, “We are committed to striking innovative partnerships across the region, to ensure that the Olympic Games remains accessible to as wide an audience as possible.

“This agreement marks Discovery’s fourth Olympic Games partnership deal, following announcements with BBC in the UK, NOS in the Netherlands and YLE in Finland, bringing us another step closer to our goal of delivering more coverage of the Olympic Games, across more screens than ever before.”

Česká Televize will sub-license Discovery’s rights, which includes both linear and digital coverage.

Petr Dvorak, CEO ofČeská Televize , said, “Česká Televize has been airing the Olympic Games since 1956, so we are very happy to announce that this strong tradition will be maintained and the 2018 and 2020 Olympics will be available to all Czech viewers.

“We can guarantee an all-embracing coverage of all the important Olympic events with a special focus on great Czech athletes.”

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