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Imagine Communications makes key UK/EMEA appointments

Company makes three new appointments as it looks to work with customers who are transitioning to IP- and cloud-based workflows

Imagine Communications has announced three new appointments as it looks to work with customers who are transitioning to IP- and cloud-based workflows.

Mark Beard becomes senior sales director for the UK and South Africa, Daniel Shihata is technical sales manager for the UK, and Niklas Fabian joins the Munich office as a pre-sales consultant for Imagine’s networking solutions, for all markets in EMEA and APAC.

left to right: Niklas Fabian, Mark Beard, Daniel Shihata

“We know that media companies today are looking to form strong, co-operative relationships with key vendors as they progress their journey towards the IP-connected, software-enabled future,” said Mathias Eckert, SVP and GM EMEA and APAC for Imagine Communications.

“That is why we are strengthening our team with Mark, Daniel and Niklas. Their track records speak for themselves, bringing not just years of service in the industry, but also interesting and valuable insights gained throughout their careers.”

Beard joins Imagine from Planetcast, and will work to ensure the company’s entire product portfolio and solutions capabilities are represented across the region.

Shihata arrives at Imagine following ten years at TSL Products. He has been tasked with strengthening the UK playout and networking team, and supporting media companies and systems integrators as they continue their transition to IP.

Fabian  joins Imagine Communications after 12 years with Rohde and Schwarz. He has been asked to develop relationships between customers and Imagine’s development and product management teams, ensuring that the networking product portfolio precisely matches the practical requirements of the industry.