Turner International’s Digital Ventures & Innovation (DV&I) Group and Warner Bros Digital Networks has announced a joint venture to launch a new, multi-territory film streaming service.
FilmStruck aims to bring together a broad and diverse film catalogue as well as “long-standing expertise in programming and curation.” The service will draw primarily on the extensive Warner Bros library and the Criterion Collection library, as well as other global and local content partners.
The service will launch first in the UK as FilmStruck Curzon and is expected to launch “in the coming weeks.” It will be available on demand on most phones and tablets, online and on TV via streaming devices, with more devices to be added.
The UK service will launch in association with cinema brand and will include a branded Curzon area within the service curated in collaboration with Curzon including access to titles from the Curzon Artificial Eye film library. The companies say the agreement with Curzon also includes “opportunities to leverage its established market position, experience, consumer base and cinema operations and to launch additional Curzon branded cinema services in other markets.”
“We’re thrilled to take this significant step together as a joint venture with Warner Bros. Digital Networks, after many years of growing collaboration across various other projects with Warner Bros. as a whole,” said Aksel van der Wal, EVP, DV&I. “FilmStruck helps us realise a shared vision for what we see as a clear gap in the market for film lovers around the world. We’re also delighted to be working with a partner of Curzon’s heritage and prestige.”