BBC Worldwide, the commercial arm of the BBC, has chosen Vindicia’s CashBox solution to manage ecommerce on BBC Store. The Corporation announced the new direct-to-consumer retail platform last month, which enables audiences to buy and keep BBC TV programmes. Vindicia manages subscription billing services for a number of clients, including Bloomberg and Vimeo.
BBC Worldwide decided to redesign its ecommerce platform in line with the new service launch. Vindicia’s CashBox will form the payment platform and ensure BBC Worldwide can process payments, allowing customers to credit their e-wallet and view previous purchases.
BBC Store will be integrated with the BBC’s catch up service, BBC iPlayer, enabling consumers to search, purchase and watch BBC content using a single platform.
Gene Hoffman, chief executive officer and chairman at Vindicia, said: “Vindicia’s CashBox solution enables audiences to buy BBC content quickly and easily using cash available in their e-wallet, or via other means, such as PayPal or store-bought gift cards.”
Vindicia’s CashBox is a Software as a Service (SaaS) solution, and the platform is scalable and adapts to cope with spikes in demand.
BBC Worldwide is the main commercial arm and a wholly owned subsidiary of the BBC. Its vision is to build the BBC’s brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world.
David Gibbons, director of global operations at BBC Worldwide, commented, “BBC Store allows UK audiences to buy and keep digital copies of the BBC television programmes they love. We’re delighted to have a payment platform that will manage this effectively and enhance our customers’ experience of BBC Store.”
