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Tata Consultancy Services launches cloud-based subscription service for media

Single source platform for digital and physical content, enables enterprises to bundle their offerings to deliver better value to end consumers

Tata Consultancy Services is joining the growing trend of vendors offering subscriptions to their media technology offerings.

The company has launched a cloud-based Intelligent Subscription solution leveraging SAP Business Technology Platform.

According to TCS, the single source platform for digital and physical content, enables enterprises to bundle their offerings to deliver better value to end consumers.

“TCS’ Intelligent Subscription solution leverages our contextual knowledge in the media and publishing industry and our deep expertise in evolving innovative business models, to help organisations reimagine their business, enhance customer experience and unlock continuous business value,” said Akhilesh Tiwari, global head, Enterprise Application Services, TCS.

Richard Whittington, global head, Media & Publishing, SAP SE, added, “We are pleased to work with TCS on this industry cloud solution. SAP has a long history of business innovation and providing technology to the world’s leading media and publishing firms and will continue to support them with our industry cloud strategy. By leveraging the industry expertise, commitment to quality delivery, and customer focus, the teams at TCS and SAP are helping businesses make the transformational move to the Intelligent Enterprise.”