Following ViacomCBS’s official confirmation that it plans to rebrand its CBS All Access streamer as Paramount Plus, it looks like the first European viewers to see the service will be those in the Nordics.
While much of the launch focused on North America, the company did confirm that the Nordics will be one of the streaming service’s first territories with the launch set for 25th March. But nothing was announced about the rest of Europe.
Monthly subscription prices have been set at 69 Swedish krona, 69 Norwegian krona, 59 Danish krona, and €6.99 in Finland. Those prices are on a par with Disney Plus and cheaper than Netflix. All original series are expected be available in 4K with HDR and Dolby Vision.
Speaking to the Hollywood Reporter, Kelly Day, COO of ViacomCBS Networks International, said that the company plans to have Paramount Plus available “very broadly in almost every major market”.
“We definitely see Western Europe as a big opportunity, but also Central and Eastern Europe,” added Day. “There will be more information coming on that over the next couple of months as we continue to finalise our plans.”