Connected devices and the popularity of social networks are transforming the way we consume media with huge implications for advertising and content creation. Take a journey with our conference Hot Topics, explore how to use social media to build brands, track and engage viewers across multi-screens and the challenges of interconnecting linear content with social media platforms. The agenda includes “Today’s Social Mobility is all in the Application” on Thursday 6 September. To find out more about the IBC Conference head to http://www.ibc.org/conference.
