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Connecting Social Media at IBC

Connected devices and the popularity of social networks are transforming the way we consume media with huge implications for advertising and content creation.

Connected devices and the popularity of social networks are transforming the way we consume media with huge implications for advertising and content creation. Take a journey with our conference Hot Topics, explore how to use social media to build brands, track and engage viewers across multi-screens and the challenges of interconnecting linear content with social media platforms. The agenda includes “Today’s Social Mobility is all in the Application” on Thursday 6 September. To find out more about the IBC Conference head to http://www.ibc.org/conference.

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