BBC Studios has announced the launch of BBC First in Croatia, Slovenia and Macedonia.
From 1st April, the premium drama brand will be available through A1 Telekom Austria Group, A1’s pay-TV service and Xplore TVOTT, with Croatian, Slovenian and Macedonian subtitles.
BBC Studios vice president and general manager Salim Mukaddam said: “British drama has seen a surge in popularity in recent years owing to its original storytelling and outstanding talent on and off screen.
“BBC First is uniquely placed in the market as the destination for viewers seeking out this world-class, yet uniquely British drama series, all in one place. I am looking forward to bringing it to more homes across CEE.”
A1 Telekom Austria Group marketing and operations director Gernot Rasch added: “We see content and entertainment as a critical element of our multi-screen customer experience and it’s in the core of transforming our offerings from connectivity into personal experiences.
“Thus we are particularly happy and proud to be the first one in our markets to offer our customers BBC First and its exquisite stories and plots.”
The channel features Andrew Davies’ adaptation of Tolstoy’s War and Peace starring Paul Dano, Lily James and James Norton, as well as Luther, Doctor Who and Call The Midwife.
BBC First is also available in Benelux, Poland, Australia, Asia, South Africa, and the Middle East.