Grass Valley has announced the appointment of Ronny van Geel as its new vice president, cameras.
Spanning more than 25 years in the industry, van Geel’s career began at Philips DVS in 1999, and has included roles in camera technology, product strategy and media workflows. Most recently, he has served as Grass Valley’s director of product marketing, working across the company’s strategy and portfolio. He has helped shape the Grass Valley story, said the company, across unified media operations and new themes such as DMF.
Commenting on his new position, van Geel said, “I’m excited to bring a broader perspective back into a field I care about deeply. There is an extraordinary depth of knowledge, craftsmanship and passion in the camera team, built over many years and in close partnership with customers, operators and partners around the world. I’m looking forward to working with those teams to help people realise their creative intent and tell more captivating stories in new ways.”
Adam Marshall, chief product officer at Grass Valley, said, “Ronny brings an exceptional combination of deep camera expertise, product experience and a broad understanding of how media production is evolving. He knows this business from multiple perspectives, and he has a strong instinct for turning what he sees in the market into products that matter to the people using them. We’re very pleased to have him leading our camera product organisation and bringing that experience to the team”.
