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Workflow conference case studies unveiled

The extensive programme for TVBEurope’s second IT Broadcast Workflow conference at BAFTA in London on November 30, 2010 is coming together rapidly thanks to the involvement of leading European broadcasters.

The extensive programme for TVBEurope’s second IT Broadcast Workflow conference at BAFTA in London on November 30, 2010 is coming together rapidly thanks to the involvement of leading European broadcasters.

The Conference is a unique opportunity to learn from a variety of European broadcasters how they have incorporated file-based operation into their businesses across the chain, from ingest to delivery.

This is not a theoretical discussion or white paper debate; rather a packed day of dedicated end-user case studies on the migration of television broadcasting production and technology from videotape to IT platforms.

IT-based production requires a change in infrastructure and the way people in TV operations work. To our knowledge there is no other event in the international broadcast calendar that provides a real-life platform for discussion of these critical current issues.

In-depth case studies lined up so far include:

Future Entertainment S.à.r.l, Luxembourg
Since launching in 2009, Future Entertainment S.à.r.l, part of the Virgin Media Group, has quickly expanded from initially taking over the group’s premium channels to offering a range of services to help other cable operators, ISPs, mobile and telco operators generate revenue from content.
This case study, sponsored by Isilon, will outline key strategy and technology considerations when creating next-generation content management architectures.
With expected storage requirements likely to top over a Petabyte, understand how the ability to seamlessly scale storage capacity and performance is critical
Discover the design, implementation and operational strategies needed to deliver technology infrastructure in a rapidly evolving industry
Consideration and practical steps for managing large capacity storage with minimal user intervention in a broadcast environment
Developing a tiered architecture for protecting assets while retaining a highly available access policy for production and content creation teams

Norddeutscher Rundfunk Hamburg
In 2009 the NDR in Hamburg rolled out new workflows for network- and file- based production. Parallel and more effective workflows provide for more programme output, and one technical system can be used for all workflows and all programme genres. An overall concept for metadata (from planning to playout) was thus developed. A fully integrated file-based archive enables users to work with video material from the (long term) archives as well as up-to-date (news) material quickly and easily at any time.

RTL-TVI Belgium, part of RTL Group
Learn how media files from multiple sources move between different production platforms without file compatibility problems
Learn how to automate every day production and broadcast processes to maximise workflow efficiencies
Discover the simple steps taken to employ customised interoperability software to bridge the gap between production environments and in-house media asset management systems
Learn how integrated production tools can be used to accelerate output and maximise speed and flexibility for the challenges of news production
Learn how RTL-TVI’s workflows deal with fast turn-around production for breaking news
Implementation of flexible workflows that make better use of existing resources without making additional investment in equipment and staffing levels
Discussion of the advantages of automating content distribution
Discover the benefits that can be achieved through correct metadata management, including metadata tracking, and the additional value it brings to content repurposing and media archiving processes Thierry Piette, technical director, RTL-TVI Granby Patrick, technology director, Marquis Broadcast

AS Levira, Estonia
Levira’s state-of-the-art fully automated Playout Centre, established in 2007, gives Levira utmost flexibility to provide the exact and only those services that are requested by the customer. As a new site it had no legacy equipment and a clean sheet with which to design its playout services. The decision to take an IT Broadcast Workflow approach has allowed it to create the ultimate ‘adaptive playout centre’.
Learn how the role of the Systems Integrator is key to the project success
How the creation of ingest, QC, repurposing, asset management, storage, scheduling, playout and subtitling solutions, all provided by different specialist manufacturers, was integrated into a fully digital workflow, and the key to supporting such a setup
How the challenge to provide HD, SD, Time Delay, Local Advertising Insertion and Live operational channels is fulfilled by a single highly-featured playout solution
How the broadcaster has evolved the centre whilst keeping the playout ‘heart’

Overon, Madrid
Overon is a relatively new Spanish broadcast business, formed by a coming together of MediaPro, Abertis Telecom and GlobeCast, providing services for a wide range of broadcasters and events — primarily for Spanish-based companies. For more than eight years Overon has used IP and mobile networks to operate its services. Full transmission and hosting services are provided for 20 channels today, which will rise by 50% later this year.
Learn how Overon adopted IT approaches and file-based workflows to satisfy the growing and changing demands of its clients – and then grew to address new markets and business models
Learn about the changes in mindset required when moving to such technologies; some of the technical and operational lessons learned along the way; and the business benefits which Overon has accrued as a result

More are being added all the time in the run-up to the show. Please check for details.