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Vine co-founder launches Periscope rival Hype

Vine co-founder Rus Yusupov has launched Hype, a new mobile video service available on iOS. The new app lets users make live video broadcasts and notifies followers who can

Vine co-founder Rus Yusupov has launched Hype, a new mobile video service available on iOS.

The new app lets users make live video broadcasts and notifies followers who can comment and interact with the broadcast – similar to Facebook Live or Periscope.

The move follows theTwitter cuts Vine, reduces staff

“> announcement that Twitter is shutting down Vine.

Other features included in Hype are the ability to: add photos, videos, music and gifs to a live broadcast; create themed and customisable backgrounds for videos; replay a broadcast once it has finished; and share Hype broadcasts on Twitter.

Intermedia Labs, a company that Yusupov co-founded last year, is behind Hype. Twitter bought Vine for a reported $30 million in 2012 – a move that Yuspupov has since admitted he regrets.