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Afrostream converts to Aspera on IBM Cloud

Afrosteam has chosen cloud-based IBM company Aspera to improve its video on demand service

Afrosteam has chosen cloud-based IBM company Aspera to improve its video on demand service.

The steaming service, which features African and African-American content, has deployed the solutions to speed content delivery to its cloud-based video on demand platform.

The solution uses the IBM cloud to streamline Afrostream’s data-intensive workflow, from media uploads from studios and content providers, to distribution of African movies and TV shows.

“Using Aspera as the preferred means to ingest high-resolution content has significantly accelerated our internal workflow, enabling us to provide content to viewers faster than ever before and to further expand and drive growth in this niche market,” said Ludovic Bostral, co-founder and CTO at Afrostream.

By implementing Aspera on demand, Afrostream has increased the volume of content to 1,000 hours per month. Once content lands on Afrostream’s storage on the SoftLayer infrastructure from IBM, files undergo processing, quality verification and transcoding into different formats for multiple devices before they’re finalised for streaming. The Aspera solution has reduced content turnaround times from three days to less than 12 hours, so the latest TV shows and movies are made available more quickly on Afrostream’s platform for streaming.

“For Afrostream and other video on demand providers, cloud platforms such as IBM Cloud become attainable and compelling resources for highly scalable, cost-effective media processing workflows and storage once you remove the challenge of getting very large volumes of data onto the platform. Aspera’s direct-to-cloud transport technology provides a robust and secure solution, making it the ideal transfer solution for cloud-based digital workflows,” said Bruce Brewer, EMEA sales director at Aspera.