Net Insight has announced the availability of its Nimbra Edge media transport solution on Microsoft Azure.
The company said it will work with Microsoft to help customers looking for a cost-efficient contribution and distribution solution to leverage Azure Networking globally.
The partnership is said to enable media companies who want to run on hyperscale Cloud infrastructure to access the global infrastructure and scalability of Microsoft Azure.
In addition, users will be able to connect their media equipment to a low-latency, reliable media contribution and distribution platform.
Meanwhile current Nimbra customers can deploy a software upgrade to connect existing appliances to Nimbra Edge.
Rainer A. Kellerhals, media and communications EMEA MD at Microsoft, said: “We see the Cloud as an enabling and transforming technology for media companies. And we partner with companies like Net Insight, who are experts in media transport solutions, to help media companies leverage Microsoft Azure for their specific requirements.
“Nimbra Edge enables media companies and communications service providers to use the global Azure infrastructure for streamlining contribution and distribution workflows.”
Net Insight media networks VP Ulrik Rohne added: “Connecting current media infrastructure to the Cloud will enable new workflows, as well as ensuring the next generation of innovation by leveraging the power of hyperscale Cloud.
“Partnering with Microsoft Azure shows the innovation that Net Insight brings to the industry, simplifying deployment and operations and helping customers to transform their media workflows.”