London-based football club Charlton Athletic FC has deployed LiveU to stream a variety of live content on its website and to screens in its stadium, The Valley.
The technology was supplied by LiveU’s UK partner Garland Partners.
The League One club launched a new website in mid-2017 bringing video production in-house. Looking to drive traffic to the site and increase fan engagement, the club’s aim was to be able to stream live, high-quality match coverage – as well as other events – from remote sites to its followers using multiple cameras.
LiveU technology now enables Charlton to achieve their aim of remote, multi-camera productions with the vision mixing and additional production carried out at The Valley. The first team pre-season tour of Ireland was covered using two crews: two camera operators and a supervisor in Ireland with a director, vision mixer and replay operator back in the stadium in London. The LiveU portable transmission units feed a LiveU server, which in turn feeds a NewTek Tricaster and, via a router, a replay machine.
“We are able to get a multi-camera streaming set-up for a very cost-effective price,” said Steve Adamson, AV content editor at Charlton. “Using LiveU absolutely brings high-quality live video into the reach of clubs like ours. We are currently looking to increase the coverage of all of our teams including the U23s, U18s and women’s team and are looking for partners to come on board for all of our streaming services.”
Ronen Artman, VP of marketing, LiveU, added: “One of our aims has always been to bring the use of premium quality, live video to those for whom it has been impossible or hugely expensive before. We have continued to expand the scope and flexibility of our product range, especially for the sports market, and it’s examples like Charlton Athletic’s use that show how successful we continue to be in doing that.”
