The Premier League has chosen Amazon Web Services (AWS) as its preferred Cloud, machine learning (ML) and artificial intelligence (AI) provider.
The league’s analytics company Second Spectrum uses AWS to help deliver analytics, visualisations and searchable video clips during games.
Second Spectrum applies ML and computer vision techniques to its optical tracking system, which collects 3D spatial data from cameras at live sporting events, and then indexes the video in real time.
The technology then references that real-time information against data housed on AWS to generate stats and analytics, using AWS’ infrastructure to construct 3D visualisations and augmented video.
AWS worldwide commercial sales VP Mike Clayville said: “AWS and Second Spectrum have a history of working together to deliver stats and visualisations that make the world’s most competitive sports even more engaging for fans, insightful for coaches and players, and profitable for media partners.
“In expanding the relationship between AWS and Second Spectrum – bringing together a top provider of sports analytics with AWS’ unmatched portfolio of services – we are adding new layers of depth to the spectator experience and helping teams uncover new ways to understand, evaluate and elevate their performance.”