How GenAI can create personalised viewer engagement for streaming services
Peter Docherty, founder and chief technology officer, ThinkAnalytics, talks to TVBEurope about how GenAI helps with personalisation, and why it's so important in the...
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Peter Docherty, founder and chief technology officer, ThinkAnalytics, talks to TVBEurope about how GenAI helps with personalisation, and why it's so important in the...
The companies have been working closely on A/B testing customer journeys across Channel 4 streaming, optimising the user experience and content offering for its...
Aldrich joins the company from Amazon Web Services (AWS) where he held the position of general manager for the media and entertainment (M&E) industry...
Users will be able to conduct rapid A/B testing of the complete UX using real-time granular data capture for ultra-personalised viewer experiences
Gerry O'Sullivan leaves Eutelsat, while new appointments are announced at Vizrt and ThinkAnalytics
ThinkAnalytics will launch its Big Data analytics platform at CES