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Shazam introduces visual recognition capabilities

Shazam has unveiled a visual recognition functionality that extends the company’s mobile engagement platform. Thanks to a series of partnerships with companies worldwide, everything from posters, to packaged goods, to print media, can be transformed from static images into ‘dynamic pieces of content’, the company claims. Visual recognition is developed in partnership with Digimarc.


Shazam exceeds 100 million mobile monthly active users

Shazam has announced it has more than 100 million mobile monthly active users (MAUs), a 34 per cent increase year-over-year. The app has been downloaded onto more than 500 million mobile devices to date and is adding users at a rate of 13 million per month.