Adtech
Adtech company Mediaocean to acquire software platform Innovid
The deal is expected to see Innovid merge with Flashtalking, acquired by Mediaocean in 2021, to create a global independent omnichannel ad-tech platform
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The deal is expected to see Innovid merge with Flashtalking, acquired by Mediaocean in 2021, to create a global independent omnichannel ad-tech platform