BVoD

The generation game: Younger viewers watching 7x less scheduled TV than those 65 and over

TV viewers aged 16-24 spend less than an hour (53 minutes) in front of broadcast TV in an average day – a fall of...

Why streaming services need new ways to differentiate

With the streaming sector becoming ever more saturated, Ian Waters, senior director, Cisco ThousandEyes, takes a look at what SVoD and BVoD operators need...

Media Consumption

BARB prepares for “defining moment” in ratings reporting

From Monday, BARB will begin reporting viewing figures for SVoD and video-sharing platforms into its daily reporting to the television and advertising industry

Media Consumption

Sky, Channel 4 and ITV’s new advertising metric takes CFlight

New post-campaign online evaluation tool uses combined linear TV and broadcaster VoD (BVoD) data to show media buyers how popular their campaigns have been

Media Consumption

BARB to significantly increase audience reporting sample

Organisation's audience panel is set to undergo its biggest expansion in 40 years

Media Delivery

BBC iPlayer starts 2021 with record-breaking streams

BVoD saw 5.8 billion programmes streamed from January to December 2020, up 31 per cent on 2019

Media Delivery

On-demand subs ‘to reach 2 billion by 2025’

According to Juniper Research, the driving force will be traditional broadcasters who are moving their focus towards BVoD and on-demand, and away from linear.