This year’s European Universities Games in Lodz, Poland streamed over 42 hours of live content and created more than 250 hours of clips and highlights using technology from Tellyo.
The event organisers worked with the company’s Stream Studio cloud production solution to create livestreams, highlights packages and clips.
“We were very pleased to partner with Tellyo for this year’s event”, said Łukasz Śwituniak, a member of the EUG 2022 Organising Committee’s marketing team. “Our media team thoroughly enjoyed using Stream Studio and Tellyo Pro to produce the content for online audiences. Everyone involved noted how easy both platforms are to use and how quickly packages and clips could be produced then distributed online and to social media.
“We’re obviously not full-time broadcasters so that speed of adoption and ease of use are both incredibly important. Plus, we got amazing real-time technical support from the team in Lodz who couldn’t have done more to ensure the success of our coverage of the games.
Śwituniak added: “We reached even more people online this year compared with our last event in 2018, and that’s a testament to the power of Tellyo – we’ve really boosted our online content strategy this year, and our experience has given us plenty of food for thought for the next event in Debrecen, Hungary, in 2024”.
