Ravensbourne, a higher education institution specialising in digital media and design, has embraced Avid Everywhere to implement a production asset management workflow based on the Avid MediaCentral Platform.
The new workflow includes a media asset management system and Avid MediaCentral UX, a cloud-based, web front-end to the Avid MediaCentral Platform. It is hoped that the new workflow will streamline the production process and accelerate turnaround time.
“Our editing and post production courses have doubled in size since we opened our new building in 2010,” stated Will Pearson, director of technology at Ravensbourne. “For these students, Media Composer is key for their learning. When added to the audio-based courses using Pro Tools, we already had a compelling case for investment in the very latest technologies.”
To store and access the high volume of media students are creating, Ravensbourne deployed solutions from the Avid Storage Suite, including an ISIS shared storage system and an AirSpeed 5500 server for ingest and playout. These solutions allow faculty to review and approve students’ work, while providing the storage capacity students need to sustain real-time workflows.
The new Avid workflow also includes creative tools from the Artist Suite, which students use to create a wide range of video and film projects.
Jennifer Smith, senior vice president and chief marketing officer at Avid, commented: “We’re excited to see Ravensbourne leverage the power of Avid Everywhere to train students in a media environment that mirrors real world production facilities. Ravensbourne is helping students and educators collaborate in powerful new ways, and also teaching students the workflows they need for successful careers.”
The school recently joined the newly formed Avid Customer Association’s Educational Ad Hoc committee, which works with leading educational institutions and partners to collaborate on preparing the next generation of creative professionals, as well as help educators in sustainable business models.
