Prime Focus Technologies (PFT) the technology arm of Prime Focus, has announced a partnership with RSG Media Systems. The statement was made at last month’s IBC in Amsterdam.
PFT’s award-winning CLEAR Hybrid Cloud-enabled Media ERP platform can now be integrated with RSG Media’s RightsLogic, Rights and Royalty Management solution. The solution is designed to help content enterprises manage their digital media supply chain spanning rights, operations and monetisation.
“With the ever expanding scale and complexity of content monetisation in the digital world, connecting programming rights with distribution operations is a strategic imperative for our clients,” said Ramki Sankaranarayanan (pictured), founder, president and CEO, Prime Focus Technologies. “Hence I am pleased with the real leverage this partnership brings to the content supply chain.”
PFT and RSG Media aim to integrate their solutions for media and entertainment companies, cable and broadcast networks and digital distribution players. They will offer “digital supply chain in a box” to content owners, distributors and IP licensors wanting to streamline their assets and workflows.
“This new partnership with PFT brings together the core competencies of RightsLogic and CLEAR, and guarantees seamless digitisation of the content supply chain as well as a high impact solution not currently offered on the market. We’re especially excited to see the reporting features of RightsLogic work their magic,” added Mukesh Sehgal, CEO of RSG Media Systems.