Monetising content: Match days and beyond with Jim Harrison, Endemol

Jim Harrison, Head of Digital, Endemol Sport and Phil Ventre, Sports Consultant, Avid EMEA are confirmed as the latest speakers for Fast Turnaround TV 2012, presenting a two-hander on sports content provision across platforms and devices. With 2012 offering a mass of sporting events, and the numbers of consumers accessing digital content on mobile computing devices increasing, the aim of this presentation is to highlight how content providers are and should be delivering content to audiences and fans. The presenters will talk about the work they’ve done recently with some high profile football clubs around Europe. Endemol Sport is leading the way in how fans consume sports programming in this increasingly online media world. Endemol Sport has implemented award-winning social media strategies for a number of sports right-holders, and is constantly innovating in the distribution of online content. Endemol Sport is Ajax’s Club TV channel producer. Endemol closely collaborates with Ajax to provide the entire media content output for the club in both domestic and international markets. Endemol Sport is also the strategic media partner for Manchester City FC, one of England’s top Premier League football clubs. Fast Turnaround TV 2012 is a unique opportunity for peers and colleagues from around Europe to come together for one day to experience case studies that detail how events were produced, how technology and logistics were deployed, and what technical innovations were introduced to enhance the coverage. Fast Turnaround TV 2012 presents a series of broadcaster case studies from around Europe, exposing the innovative workflows behind those big shows with collaborative workflows. From those deeply involved in the latest high-profile sports, music, topical comedy, international event and shiny-floor entertainment shows, find out: how broadcasters make large fast-turnaround shows run smoothly; how market leaders plan, implement, communicate and execute successful large-scale productions and what are the latest technology innovations out there that boost coverage and retain eyeballs. www.fastturnaroundtv.com