Grass Valley has opened a Solutions Center in its new offices in Boulogne, close to Paris. The office, which includes a demonstration room, underlines Grass Valley’s commitment to the changing world of broadcast playout, live and studio production, and news. Solutions that are designed to maximise profitability, while minimising transformational risk, such as the GV STRATUS Media Workflow Application Framework, are onsite for first-hand experience by customers. Since joining Grass Valley one year ago, Francoise Semin, vice president of Southern Europe, Middle East, and Africa, has made it her goal to focus on maximising the company’s presence in the region – especially in the French market – by restructuring the organisation, strengthening customer and partner engagement, and delivering on Grass Valley’s strategy. “Grass Valley is undergoing its biggest transformation in its 50-plus year history, and we are determined to not just talk about being market-focused, but to demonstrate it in everything we do,” said Semin. “All of our latest technologies are showcased in the new Solutions Center so that broadcasters and professional users can come in and experience Grass Valley’s latest capabilities in a hands-on environment.”www.grassvalley.com
