GlobeCast goes 4.2.0 at Euros

GlobeCast has selected Ateme Kyrion encoders to relay coverage of the European Football championships and then the Olympics for cable operators in Asia, writes Adrian Pennington. Video will be transmitted to GlobeCast’s distribution hub in Hong Kong over optical fibre.
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GlobeCast has selected Ateme Kyrion encoders to relay coverage of the European Football championships and then the Olympics for cable operators in Asia, writes Adrian Pennington. Video will be transmitted to GlobeCast’s distribution hub in Hong Kong over optical fibre, to serve the cable company’s Asian subscribers. After the Olympics, the platform will be will be retained at Globecast’s Singapore premises for future deployment, either in the field or at its facilities. Ateme said that the France Telecom/Orange subsidiary evaluated a number of encoding vendors, and chose Ateme partly because of its strong presence and support on the ground over the period of the Games in London and partly because of the quality of Ateme’s HD encoding. “This will give GlobeCast a competitive edge in the future over other content distribution companies in the region,” said Shakunt Malhotra, its Senior Director, Engineering & Projects. “This is even though for the Olympics itself the Kyrion encoders will be configured for the lower MPEG-4 4:2:0 8-bit profile, which will still provide top quality HD pictures. “Although we are going to use 4:2:0 for these exclusive Olympics channels, the main feature that attracted us to select Kyrion is the broad range of profiles it can support, all the way to 4:2:2 10-bit,” said Malhotra. “This allows us to provide new features for transmission, and this value addition will put us ahead of other service providers.” The head-end turnkey design includes Ateme Kyrion encoders, IRDs (Integrated Receiver Decoders), multiplexers, routers, all with in-built redundancy controlled by an open vendor Dataminer Network Management System. www.ateme.comwww.globecast.com

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