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EBS scores BT Sport image distribution deal

Deal will see the EBS' Pawa solution distribute EPG images and image metadata

EPG services provider EBS has announced a new supply deal with BT Sport.

The deal will see the company’s Pawa solution distribute EPG images and image metadata across its multi-platform network in the UK and Ireland.

Pawa’s recent upgrade means it can now import, maintain, and distribute EXIF data attached to images. This allows end-users to easily reference key image metadata such as rights information when using the images that Pawa outputs.

It is also possible to upload a single source image to Pawa and crop it to multiple requirements, producing several variations of the same source image for any given platform.

“We’re thrilled to be working with BT Sport to increase their workflow efficiencies and help streamline the distribution of images. BT Sport are maximising the capabilities of our Pawa software platform,” said EBS managing director Keith Bedford.

“Pawa was already an industry-leading product, but the latest updates mean that our customers are going to have access to a versatile database offering workflow efficiency and unparalleled brand control.”