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Duffy and Mobbs latest speakers for ITBW event

Niall Duffy of Mediasmiths (pictured) and Jon Mobbs from Deluxe Media Technologies will join Lesley Marr, ITFC, for the opening keynote panel at the IT Broadcast Workflow conference next Wednesday at BAFTA.

Niall Duffy of Mediasmiths (pictured) and Jon Mobbs from Deluxe Media Technologies will join Lesley Marr, ITFC, for the opening keynote panel at the IT Broadcast Workflow conference next Wednesday at BAFTA.

Both are experienced consultants in file-based media and will take part in a panel discussion designed to set the scene for the 2012 event. Marr leads with a talk through the journey of workflow evolution and with the panel then debates what the next generation workflows need to be, assessing the impact of innovative internet technologies for improving and automating workflows.

We used to sit in a comfort zone in the world of tape. We understood the landscape, its restrictions and its benefits. But broadcast production workflows have fundamentally changed. Despite what many technologists say, they have become more complex. But they can deliver great efficiencies if planned and architected appropriately, and massively erode them if not.

Budgets are shrinking and delivery platforms are increasing, so how do we make it all add up? What is the next generation workflow that will finally crack this? Book your place at TVBEurope’s high-profile event at
www.broadcastworkflow.com.