Cloud video production platform Aframe has released a new feature that allows users to export metadata out of Aframe and directly into Avid Media Composer, Apple Final Cut Pro and Adobe Premiere. This function, dubbed Edit Flow in version 2.0 of Aframe’s software, is described by the company as: “dramatically accelerating the early stages of production and reduces total editing time.” Timecode-specific metadata that Aframe users generate when commenting, logging, sub-clipping and collecting clips on the platform can be transferred directly from the cloud into an NLE platform. Once there, the metadata relinks with the original media – retaining all user changes automatically. “Edit Flow addresses a longstanding issue in the professional video workflow – the inefficiency in the early stages of productions when multiple team members organise rough-edit footage before the professional edit process starts – and further expand the time- and cost-saving advantages of Aframe’s secure cloud video production offering,” explained Aframe software engineer Jeff Bedell, a technical Emmy award winner who wrote the initial code for the first Avid Media Composer. “Creativity is hard enough to achieve for clients and, for far too long, video professionals have had to put up with all kinds of workarounds forced on them by technology,” added David Peto, Aframe CEO (pictured). “By removing the storing, sharing and delivery frustrations of video production, Aframe 2.0 makes people more productive by solving common video problems – from the first production meeting all the way through to the final edit.” With Edit Flow, multiple edit formats can reside on Aframe, enabling support for native camera rushes, high shoot ratios and multiple format projects. “Aframe’s timecode extraction, metadata handling and export capabilities are features typically found in traditional on-premises media asset management solutions for many multiples the price,” said the company. Release 2.0 also contains: features for accelerated download speeds; a new user interface that lets users instantly see what they need and jump straight to work; and an API library for third-party development of plug-ins to the Aframe platform. It also features support for Panasonic’s AVC proxy workflow, allowing Panasonic users to streamline P2, AVCCAM and all file-based workflows. Users of Panasonic cameras can for example, transmit camera-generated proxies directly into Aframe, work on them, and relink with the full resolution media later in the edit suite. Adrian Pennington www.aframe.com
