Adobe has launched a new Firefly tool that uses AI to help video editors and content creators find a starting point in their raw footage.
Quick Cut enables Firefly users to upload their own B-roll or generate new footage and instantly turn it into a structured first cut.
“We designed Quick Cut to give video creators a clear starting point they can shape, refine and make their own,” said the company. “It’s a fast way to get from ‘I have clips’ to ‘I have an edit I can work with.'”
Users can upload footage and include a brief description to the Firefly video editor (eg interview, product demo, travel vlog etc). Quickcut uses the description to deliver a narrative-first assembly or offers an option for more guidance. Editors can also input a shot list or a script for more precision.
Editors can also select a specific aspect ratio, choose automatic pacing or set a specific duration and even add an optional B-roll track to keep supporting footage organised.
Quick Cut’s workflow is especially powerful for experimentation such as generating multiple directions from images and video clips, said Adobe.
