Harmonic demonstrated real-world deployments of its unified OTT and broadcast delivery solutions at this year’s IBC.
The company showcased a variety of deployment strategies, including Cloud, on-premises and hybrid environments, to demonstrate how service providers, broadcasters and content owners originate and distribute video channels smarter, faster and simpler. Harmonic’s unique approach to video delivery includes Cloud-based SaaS solutions that dramatically speed up the launch of new services, including live OTT channels, increase business agility and enhance video experiences.
Unified OTT and Broadcast Delivery
Unified delivery workflows running in the cloud and on premises offer service providers a low-latency OTT solution for multiprotocol environments to provide the same delay between broadcast and OTT feeds — key for delivering live sports. In addition, Harmonic showcased a range of unique workflows for VOS 360 SaaS to launch skinny bundles, create new pop-up channels, deploy disaster recovery and stream live sports in UHD.
Maximize Efficiency & Flexibility with Virtualised, Software and Cloud Playout Solutions
Harmonic also demonstrated real-world deployments of hybrid SDI/IP, UHD and HDR playout and on-premises/Cloud-based channel origination for OTT and broadcast workflows powered by its virtualised Spectrum X media servers and VOS360 SaaS. By supporting the SMPTE ST 2110 suite of standards and AMWA IS-04 and IS-05 specifications, Harmonic enables video content and service providers to make a smooth transition to all-IP workflows.
Simplify Live Content Distribution with CDN-Enabled Primary Distribution SaaS
Harmonic’s CDN-enabled Primary Distribution solution, a powerful workflow supported by the company’s VOS360 SaaS, was also on show. With the Primary Distribution SaaS solution, programmers can deliver linear channels to distributors, whether they are traditional pay-TV operators, virtual MVPDs or local broadcasters, anywhere in the world via CDN.
Increase Monetisation with Video SaaS for OTT and Broadcast Services
Harmonic demonstrated the powerful dynamic ad insertion (DAI) capabilities in Harmonic’s video SaaS solutions. With the company’s video SaaS solutions, operators can deliver advanced targeted advertisements and optimise ad campaigns to deliver personalised advertisements to viewers in real time. Harmonic’s solutions provide operators and advertisers a unified approach to reach audiences over hybrid broadcast and broadband delivery networks.
Future Zone Brings 8K, AI Technologies to the Forefront
The company showed high-quality 8K video delivery on 8K connected TVs and legacy mobile devices with EyeQ content-aware encoding (CAE), which reduces the required bandwidth by up to 50 per cent while improving quality of experience. AI-based video compression will also be demonstrated, showing how it can reduce bit rates for broadcast and IPTV delivery, improve QoE for OTT and increase density for all applications.
