Globecast will showcase its latest innovations in hybrid cloud solutions at IBC2025, including the launch of its transformative new solution, Content Exchange.
Globecast Media Platform gathers all content acquisition, processing and distribution solutions designed and operated by Globecast to enable broadcast, media and entertainment organisations to refocus on content value. As part of this solution portfolio, the new Content Exchange solution tailored for rightsholders allows scalable and flexible transmission and processing for the most demanding media applications.
This unified, all-IP infrastructure, which combines satellite, fibre, and hybrid cloud technologies, enables seamless acquisition, processing, and delivery of both live and on-demand content. Globecast Content Exchange creates a secure, collaborative hub that connects content owners and rightsholders, enabling unparalleled monetisation capabilities and reach in today’s hybrid media landscape.
“With the launch of Globecast Content Exchange, we’re reimagining content transport. It empowers rightsholders with unprecedented flexibility and control over their content, while simplifying distribution across global markets,” said Jean-Christophe Perier, Globecast’s chief marketing officer. “This launch marks a major milestone in Globecast’s mission to support the evolving needs of the broadcast, media, and entertainment industries.”
Along with its new platform, Globecast will be talking about how it is powering the summer of sport with customers like RACER Network and Premier Padel. RACER will broadcast over 300 live motorsport races in 2025 and has partnered with Globecast to enhance quality and streamline delivery. Leveraging Globecast’s advanced graphics and cloud playout, the collaboration ensures seamless live and on-demand content integration, setting a new benchmark in motorsports broadcasting.
Additionally, Globecast’s extended collaboration with Premier Padel as the global delivery partner for the 2025 and 2026 seasons, supports the sport’s international growth through a fully IP and cloud-based distribution model that ensures high-quality global delivery.
Globecast will also showcase its orchestration of hybrid cloud solutions, including:
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Remote Production
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Media Asset Management
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TV Headend
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Live and channel Playout
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Video OTT
Stand 5.A61
