At IBC2018, Zenterio will introduce Zenterio TV, a one-stop-shop TV entertainment experience platform comprised of client software, UI, and cloud components that guarantee viewer satisfaction and vendor flexibility.
Offering pre-integrated, premium OTT content and apps, including YouTube, Netflix, and others, combined with full support for DVB and IPTV, Zenterio TV keeps viewers watching longer and operators in control of the television experience.
Zenterio TV includes cloud-based tools that make the client independent from the backend, allowing quick customisation and optimisation of content layout, UI, and content presentation.
Operators can easily create a tailor-made experience for viewers using the platform's content layout and editorial content tools. As an HTML and native application platform, Zenterio TV ensures seamless integration on high-end 4K and legacy customer premise equipment, allowing operators to deliver a rich television experience to all subscribers.
Zenterio TV is an open alternative to Android TV but is also compatible with Android TV, as it can be delivered as an app.
The company will also demonstrate the various capabilities of its Zenterio Cloud solution, including content aggregation, business intelligence, and home automation. With Zenterio Cloud, operators can manage more content, digitise their TV business, and expand into home automation to improve ARPU.
Using Zenterio Cloud for content aggregation and presentation, operators gain the ability to provide unified search across all content, easily expand their content portfolio, gather user behaviour analytics, and control content presentation across all screens. For business insights, Zenterio Cloud maximises ARPU through benchmarking, enabling operators to compare and improve user satisfaction and engagement over time. Preintegrated with leading home automation systems, Zenterio Cloud simplifies the user experience with voice search.