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Telstra enters sales partnership with BASE Media Cloud

Companies partner on cloud-native broadcast services for APAC market

Telstra Broadcast Services is aiming to provide a complete end-to-end cloud-native workflow through a new sales partnership with UK-based BASE Media Cloud.

The deal will enable Telstra MediaCloud to provide with a range of services from ingest, cloud storage, file transfer and asset management through to virtual post-production and file delivery.

The new services will be initially rolled out to the Australian industry, with plans for expansion to the rest of APAC following soon after.

“Leading cloud-based editing and post services represent the start of what we can do in our partnership with BASE,” said TBS’ Paul Slowey. “Our new ability to deliver complete end-to-end workflows allows us to offer a more fully-featured cloud consultancy service than ever before, and gives us the capacity to cope with digital transformation and cloud-migration projects for broadcasters of any size.” 

“We are delighted to be collaborating with Telstra Broadcast Services to roll out these new services first to the Australian market and then on to the rest of APAC,” added BASE Media Cloud’s founder and managing director, Ben Foakes. “We believe the combination of Telstra’s expertise in networking and infrastructure and our Software-as-a-Service subscription layer and media-focused cloud expertise provides a compelling solution as more and more broadcasters seek to take advantage of cloud-based workflows.”