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M2A Media leverages AWS Elemental for live video solution

M2A Connect allows broadcasters and sports-rights owners to manage the presentation, routing and global distribution of their live video sources

M2A Media has announced the launch of M2A Connect, a new platform that allows broadcasters and sports-rights owners to manage the presentation, routing and global distribution of their live video sources on an event basis through public Cloud infrastructure.

The platform enables live video owners to schedule and automate the global delivery of live feeds using AWS Elemental live video transport solutions from Amazon Web Services (AWS).

It is available as a managed service and uses M2A Media’s console with its web GUI and API to allow broadcasters and rights holders who subscribe to the product to manage their live source, schedule events, add subscribers and bulk entitlements, monitor live streams, create live event workflows and deliver live streams across multiple regions and receivers.

Marina Kalkanis, CEO at M2A Media said: “IP over Cloud is the future of live video distribution between rights owners and broadcasters and we are hugely excited to be launching this new game-changing product, leveraging AWS Elemental.

“With M2A CONNECT, broadcasters and rights holders will benefit from all the efficiency of AWS Elemental Media Services via a simple, intuitive console – backed up with the reassurance of a 24/7 eyes-on-glass support.”