Virgin Media has selected Globecast to provide a playout solution for its new pop-up channel Get Moving.
Virgin Media had initially launched the HD channel itself, but has since turned to Globecast to provide Cinegy-based playout from its London facility, along with scheduling, 24-hour monitoring and fibre delivery services. The company is also providing compliance assurance for the channel.
Juliet Bayliss, sales director, Globecast, said, “We already have a strong relationship with Virgin Media via our partnership in launching the UK’s first dedicated 4K Ultra HD entertainment channel in autumn 2018 – Virgin TV Ultra HD. We’re really pleased that they have once again turned to us to provide the quality of service and robustness needed, as well as quick turnaround launch.”
“We have worked to a tight timescale with this launch, using all our playout expertise. We provided Virgin Media with a range of playout options, from which its team selected a preferred option. One issue we had to overcome was completing this project while adhering to all of the Covid workplace restrictions, a situation that required all our years of expertise to overcome.”