Globecast has announced a deal with beIN Asia Pacific to provide multi-faceted media processing and delivery services to the sports provider’s Asia-Pacific division.
Part of beIN Media Group, beIN Asia Pacific operates in 11 countries across the Asia-Pacific region: Australia, New Zealand, Cambodia, Hong Kong, Indonesia, Laos, Malaysia, Philippines, Thailand, Timor-Leste and Singapore.
The deal will see Globecast provide cloud and on-premise playout; sports contribution services and content management; satellite, fibre and IP streaming distribution; while also hosting the sports provider’s OTT platform for the region.
“We are a global company with the technical resources and operations to provide a seamless end-to-end service, not least across the highly valuable and competitive sports market,” said Shakunt Malhotra, managing director of Globecast in Asia. “We are highly connected internally and externally, allowing easy content contribution, fully managed media processing, playout and distribution.”
Sabil Salim, Vice President Media Technology and Operations of beIN Asia Pacific, added, “As a major sports broadcaster with a wide array of live events, we had to ensure that we partner with a media services company that can meet our requirements and align with our goals.
“This isn’t only about the very impressive technical capabilities Globecast has demonstrated, it’s also about the fact the company has a significant background in sports. This is very much about the quality of the content – vital to sports fans – and the fast, flexible way this can be gathered, processed and played out across multiple languages and cultures. They genuinely understand the demands of sports fanatics, which is at the heart of what we do.”
