The UK’s free live and on‑demand streaming platform, Freely, surpassed one million weekly users across the week of Christmas.
Launched in April 2024, Freely is backed by the BBC, ITV, Channel 4 and Channel 5.
According to Freely’s owner, Everyone TV, 1.01 million users connected to the platform on a Freely-enabled device during the week commencing 22nd December 2025.
In September 2025, Freely announced it had reached half a million users. The latest figures show that number doubled in the final quarter of 2025, making Freely the fastest growing TV platform in the UK in 2025, according to Everyone TV.
Viewing spiked on Christmas Day, with on demand streaming dominated by The King’s Speech, Strictly Come Dancing, and the soaps.
Speaking about the latest figures, Jonathan Thompson, CEO, Everyone TV, said: “Surpassing one million weekly users is an exciting milestone for Freely, signalling that there is audience demand for a simple way to stream live British TV and discover great on demand shows – all in one place.
“Freely was the fastest growing TV platform in 2025, showing the power of the UK’s public service broadcasters working together to make brilliant British TV easy to discover and stream. It’s a great start to 2026 as we continue to build momentum, putting the nation’s favourite channels and stories front and centre in the streaming age.”
